Tuesday was a good day for Piers Morgan as he swept both the best hour and best day in Twitter mentions.
Who Tweets About Cable News Shows? Age and Gender Metrics
There’s a lot of people tweeting about Cable News Shows — or, perhaps more precisely, tweeting at cable news shows about current events. But who are these people?
First, from the perspective of gender, let’s see who tweets to various cable news networks:
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We can see that CNN and Fox News draw the most male audiences, while E! and HLN are the most female audiences on Twitter. (Comedy Central is represented by The Daily Show and The Colbert Report, both of which, even if comedic, are daily news shows).
How old are the people talking about the various networks?
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E! News has the youngest crowd (all tweeting about One Direction, I think), while Fox and MSNBC have virtually identical, older crowds — flip sides of the same coin, I guess.
TL;DR
Cable News Twitter Ratings for Monday, December 16, 2013
Piers Morgan sweeps the day with best hour and best day on Twitter — and this even after I started filtering out his UK Football tweets.
Cable News Twitter Ratings for Sunday, December 15, 2013 – Nikki Giovanni propels #Nerdland
Wow, the Melissa Harris-Perry show had a great day on Sunday, with over 7000 mentions during the day, driven by Nikki Giovanni’s live poetry recital.
Cable News Twitter Ratings for Saturday, December 14, 2013
A normal Saturday — Melissa Harris-Perry has the best hour, and UK Football tweets drive Piers Morgan to the best day.
Starting on Sunday, I will be working to filter results for Piers to remove explicit UK football references to try to restrict the counts to those relevant to his news show. I expect that this will take a while as I get a solid analysis in place and refined over time…
Also, after today I’m dropping my tracker for Martin Bashir, as his mentions have faded to a fairly small group of people.