March is in the history books. How did Twitter treat our much talked about gubernatorial possibles? Here’s the frequency of Twitter mentions for each of them:
Rick Scott still dominates Twitter — as the sitting governor, you’d expect that. Charlie Crist is doing pretty well in mentions. Perhaps rumors of his announcing a run at the Kennedy King dinner in May will drive his mentions higher in April?
The rest of them … only Will Weatherford is doing well (spoiler: on 4/2 Adam Putnam’s tweet about Florida’s 500 got a lot of play — we’ll see if that gives him a bump that lasts). The rest of the rest, not so well…
One thing that’s amazing — Rick Scott has this weird regular pulse to his mentions. Here’s a longer term view of Scott’s mentions on Twitter:
I ran this through a FFT (Fast-Fourier Transform) which shows the dominant frequencies in the Twitter activity:
What we see is that Twitter activity for Rick Scott tends to be clustered on a 4-day and a 7-day cycle. Eyeballing the (previous) chart, you can see the weekly cycle at work. One has to wonder if this isn’t some strange way governor’s office works — do they just send out news on Tuesdays and Fridays? I’m not sure — I’ll dig into this next month if this keeps up!