MSNBC’s Hayes wins Cable News Twitter on Monday, February 2, 2015

Chris Hayes wins Cable News Twitter on Monday, followed by Kelly, Maddow, Schultz, and The Five:

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This is a (recently) rare showing of strength of MSNBC with three of its biggest shows in the top 5.

Raw data: 2015-02-02-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2015-02-02

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2453 MSNBC: All In w/ Chris Hayes
Most Mentions During Day 7888 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Parts Unknown 76 519 73 466 6,917,710 63% 37%
Fox News Special Report w/Bret Baier 2 882 2 675 2,682,773 62% 38%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 1 3 1 3 1,034 0% 100%
CNN Parts Unknown 36 519 32 466 6,917,710 63% 37%
Fox News Strange Inheritance 0 103 0 43 1,989,315 70% 30%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 36 1,354 36 1,068 3,508,542 57% 43%
Al Jazeera Real Money with Ali Velshi 2 36 2 35 421,439 64% 36%
CNN CNN International 266 4,144 209 3,159 154,628,127 53% 47%
Fox News Fox News Sunday 11 231 10 161 329,225 37% 63%
MSNBC Meet The Press 13 698 10 491 2,115,841 58% 42%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 36 1,354 34 1,068 3,508,542 57% 43%
Al Jazeera The Stream 0 17 0 12 18,698 50% 50%
CNN CNN International 112 4,144 83 3,159 154,628,127 53% 47%
Fox News Special Report w/Bret Baier 1 882 1 675 2,682,773 62% 38%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Early Start 26 269 18 188 24,065,091 63% 38%
Fox News #MediaBuzz 1 219 1 182 5,270,636 73% 27%
MSNBC Meet The Press 13 698 10 491 2,115,841 58% 42%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 19 1,354 15 1,068 3,508,542 57% 43%
CNN Early Start 61 269 50 188 24,065,091 63% 38%
Fox News FoxFriendsFirst 49 185 33 144 475,926 64% 36%
MSNBC First Look 1 14 1 10 50,882 70% 30%
MSNBC Way Too Early (5:30-6) 29 165 16 134 2,849,923 58% 42%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 29 1,354 27 1,068 3,508,542 57% 43%
Al Jazeera Inside Story 0 15 0 14 299,981 80% 20%
CNN New Day 174 1,561 134 1,189 81,139,757 43% 57%
Fox News Fox And Friends 191 2,126 148 1,637 16,844,277 57% 43%
HLN Morning Express w/Robin Meade 150 802 147 600 5,165,419 61% 39%
MSNBC Morning Joe 398 3,116 174 1,336 13,071,753 56% 44%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN New Day 239 1,561 192 1,189 81,139,757 43% 57%
Fox News Fox And Friends 404 2,126 306 1,637 16,844,277 57% 43%
HLN Morning Express w/Robin Meade 156 802 133 600 5,165,419 61% 39%
MSNBC Morning Joe 1,042 3,116 409 1,336 13,071,753 56% 44%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 70 1,354 64 1,068 3,508,542 57% 43%
CNN New Day 186 1,561 142 1,189 81,139,757 43% 57%
Fox News Fox And Friends 284 2,126 229 1,637 16,844,277 57% 43%
HLN Morning Express w/Robin Meade 89 802 77 600 5,165,419 61% 39%
MSNBC Morning Joe 680 3,116 300 1,336 13,071,753 56% 44%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 87 1,354 78 1,068 3,508,542 57% 43%
CNN News Room 6 73 4 55 106,572 77% 23%
Comedy Central The Daily Show 31 1,409 28 1,209 10,879,484 51% 49%
Fox News America’s Newsroom 91 304 72 230 6,979,952 67% 33%
HLN Morning Express w/Robin Meade 88 802 68 600 5,165,419 61% 39%
MSNBC The Rundown w/José Díaz-Balart 55 279 35 123 6,111,795 46% 54%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 59 1,354 56 1,068 3,508,542 57% 43%
CNN News Room 2 73 2 55 106,572 77% 23%
Comedy Central The Nightly Show 36 965 32 653 7,743,495 51% 49%
Fox News America’s Newsroom 93 304 75 230 6,979,952 67% 33%
HLN Morning Express w/Robin Meade 40 802 31 600 5,165,419 61% 39%
MSNBC The Rundown w/José Díaz-Balart 45 279 28 123 6,111,795 46% 54%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 15 0 13 256,287 60% 40%
CNN News Room 2 73 1 55 106,572 77% 23%
Fox News Happening Now 38 143 28 107 2,486,122 60% 40%
HLN Morning Express w/Robin Meade 27 802 24 600 5,165,419 61% 39%
MSNBC News Nation w/ Tamron Hall 64 368 42 279 7,123,681 45% 55%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 76 1,354 71 1,068 3,508,542 57% 43%
CNN Legal View w/Banfield 20 47 15 29 103,668 52% 48%
Fox News Outnumbered 618 1,787 351 1,120 7,463,806 69% 31%
HLN The Daily Share 16 233 15 175 5,117,465 48% 52%
MSNBC Andrea Mitchell Reports 42 126 35 94 178,831 58% 42%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 65 1,354 58 1,068 3,508,542 57% 43%
CNN Wolf 178 1,703 109 1,189 53,492,108 67% 33%
Fox News Happening Now 20 143 13 107 2,486,122 60% 40%
HLN The Daily Share 22 233 17 175 5,117,465 48% 52%
MSNBC Ronan Farrow Daily 97 473 73 315 4,707,370 59% 41%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 88 1,354 59 1,068 3,508,542 57% 43%
Al Jazeera TechKnow 1 33 1 26 445,864 50% 50%
CNN News Room 4 73 4 55 106,572 77% 23%
Fox News The Real Story w/Gretchen Carlson 176 572 153 509 2,227,851 59% 41%
HLN The Daily Share 31 233 22 175 5,117,465 48% 52%
MSNBC The Reid Report 264 637 95 302 3,261,165 35% 65%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 3 73 3 55 106,572 77% 23%
Fox News Shepard Smith Reporting 64 325 51 273 1,130,740 68% 32%
HLN The Daily Share 14 233 10 175 5,117,465 48% 52%
MSNBC The Cycle 57 157 35 99 723,616 61% 39%
MSNBC The Cycle (w/ Host Accounts) 81 467 58 396 1,251,240 62% 38%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 74 1,354 70 1,068 3,508,542 57% 43%
CNN The Lead w/Jake Tapper 160 2,812 123 1,800 12,501,368 65% 35%
Fox News Your World 176 835 147 674 1,408,584 68% 32%
HLN The Daily Share 1 233 1 175 5,117,465 48% 52%
MSNBC NOW with Alex Wagner 82 203 53 144 914,660 73% 27%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera The Ed Show 1,414 2,611 451 944 13,087,720 55% 45%
Al Jazeera Inside Story (5-5:30) 2 15 2 14 299,981 80% 20%
CNN The Situation Room 406 1,703 332 1,189 53,492,108 67% 33%
Fox News The Five 870 1,544 508 902 3,658,500 68% 32%
Fox News The Five w/Hosts 1,309 6,213 783 3,827 17,679,555 67% 33%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 78 1,354 49 1,068 3,508,542 57% 43%
CNN The Situation Room (6 – 6:30) 279 1,703 189 1,189 53,492,108 67% 33%
Comedy Central The Daily Show 42 1,409 38 1,209 10,879,484 51% 49%
Comedy Central The Nightly Show 35 965 31 653 7,743,495 51% 49%
Fox News Special Report w/Bret Baier 246 882 184 675 2,682,773 62% 38%
MSNBC PoliticsNation w/ Al Sharpton 7 44 6 39 562,860 62% 38%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 36 0 35 421,439 64% 36%
CNN Out Front w/Erin Burnett 469 2,276 320 1,790 124,075,378 55% 45%
Fox News On The Record w/Greta Van Susteren 1,179 3,709 728 2,353 20,787,440 58% 42%
MSNBC Hardball w/ Chris Matthews 497 977 251 608 2,999,911 61% 39%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 58 1,354 52 1,068 3,508,542 57% 43%
CNN Anderson Cooper 360 797 5,866 585 4,705 111,684,962 42% 58%
Fox News The O’Reilly Factor 305 2,312 189 1,832 8,187,226 64% 36%
HLN Nancy Grace 169 898 132 640 3,263,859 38% 62%
MSNBC All In w/ Chris Hayes 2,453 5,099 879 2,455 32,682,053 49% 51%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Anderson Cooper 360 942 5,866 698 4,705 111,684,962 42% 58%
Fox News The Kelly File 2,161 4,091 1,167 2,344 61,597,214 62% 38%
HLN Dr Drew On Call 357 875 194 545 16,127,744 31% 69%
MSNBC The Rachel Maddow Show 1,645 3,956 644 1,743 16,300,088 48% 52%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 2 15 2 13 256,287 60% 40%
CNN CNN Tonight w/ Hosts 649 5,033 429 3,295 19,008,422 62% 38%
Fox News Hannity 1,194 7,888 870 4,851 57,295,606 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 584 956 324 579 4,605,966 43% 57%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 31 1,354 26 1,068 3,508,542 57% 43%
CNN CNN Tonight w/ Hosts 634 5,033 388 3,295 19,008,422 62% 38%
Comedy Central The Daily Show 235 1,409 198 1,209 10,879,484 51% 49%
Comedy Central The Nightly Show 429 965 260 653 7,743,495 51% 49%
Fox News The O’Reilly Factor 154 2,312 127 1,832 8,187,226 64% 36%
MSNBC All In w/Chris Hayes 155 5,099 121 2,455 32,682,053 49% 51%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.