With the schedules almost completely disrupted by Christmas, there’s not a lot of activity to report on for Thursday. And, with the shows that were on often being taped “specials”, there wasn’t a lot of engagement. So, for Christmas, 2014 CNN won “best hour” with a comically low number of mentions and best day with a very low number of mentions as well…
Raw Data: 2014-12-25-ShowStats.csv and 2014-12-25 Schedule.csv
Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable
news twitter ratings, please see this.
Cable News Twitter Ratings for 2014-12-25
Top Shows for the day:
| Category | Mentions | Show |
| Most Mentions During Hour | 201 | CNN: New Day |
| Most Mentions During Day | 2974 | CNN: CNN International |
Ratings for individual time slots
Ratings for 12 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | America Tonight | 0 | 26 | 0 | 25 | 271,357 | 79% | 21% |
| CNN | Sombody’s Gotta Do It | 1 | 50 | 1 | 48 | 275,920 | 59% | 41% |
Ratings for 1 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Consider This | 0 | 5 | 0 | 5 | 10,657 | 0% | 100% |
| CNN | CNN International | 170 | 2,974 | 163 | 2,568 | 66,792,677 | 51% | 49% |
Ratings for 2 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| CNN | CNN International | 81 | 2,974 | 76 | 2,568 | 66,792,677 | 51% | 49% |
| HLN | Nancy Grace | 81 | 183 | 44 | 117 | 218,392 | 51% | 49% |
Ratings for 3 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 15 | 841 | 9 | 630 | 1,905,977 | 62% | 38% |
| Al Jazeera | Inside Story | 10 | 21 | 1 | 11 | 265,273 | 50% | 50% |
| CNN | CNN International | 137 | 2,974 | 127 | 2,568 | 66,792,677 | 51% | 49% |
Ratings for 4 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | America Tonight | 0 | 26 | 0 | 25 | 271,357 | 79% | 21% |
| CNN | Early Start | 0 | 26 | 0 | 14 | 64,387 | 89% | 11% |
Ratings for 5 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 0 | 841 | 0 | 630 | 1,905,977 | 62% | 38% |
| CNN | Early Start | 0 | 26 | 0 | 14 | 64,387 | 89% | 11% |
| MSNBC | First Look | 0 | 13 | 0 | 12 | 10,611 | 78% | 22% |
Ratings for 6 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 15 | 841 | 14 | 630 | 1,905,977 | 62% | 38% |
| Al Jazeera | Real Money with Ali Velshi (3:30) | 1 | 11 | 1 | 11 | 246,505 | 60% | 40% |
| CNN | New Day | 201 | 1,187 | 164 | 933 | 67,696,472 | 55% | 45% |
| Fox News | Fox And Friends | 90 | 1,119 | 63 | 805 | 12,251,707 | 62% | 38% |
| HLN | Morning Express w/Robin Meade | 0 | 96 | 0 | 68 | 723,640 | 77% | 23% |
Ratings for 7 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 22 | 841 | 19 | 630 | 1,905,977 | 62% | 38% |
| CNN | New Day | 142 | 1,187 | 112 | 933 | 67,696,472 | 55% | 45% |
| Fox News | Fox And Friends | 125 | 1,119 | 92 | 805 | 12,251,707 | 62% | 38% |
| HLN | Morning Express w/Robin Meade | 4 | 96 | 4 | 68 | 723,640 | 77% | 23% |
Ratings for 8 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 20 | 841 | 17 | 630 | 1,905,977 | 62% | 38% |
| CNN | New Day | 136 | 1,187 | 103 | 933 | 67,696,472 | 55% | 45% |
| Fox News | Fox And Friends | 180 | 1,119 | 135 | 805 | 12,251,707 | 62% | 38% |
| HLN | Morning Express w/Robin Meade | 8 | 96 | 8 | 68 | 723,640 | 77% | 23% |
Ratings for 9 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 9 | 841 | 9 | 630 | 1,905,977 | 62% | 38% |
| Al Jazeera | Inside Story | 0 | 21 | 0 | 11 | 265,273 | 50% | 50% |
| CNN | News Room | 2 | 13 | 2 | 11 | 12,478 | 71% | 29% |
| Fox News | America’s Newsroom | 1 | 32 | 1 | 19 | 54,470 | 79% | 21% |
| HLN | Morning Express w/Robin Meade | 12 | 96 | 11 | 68 | 723,640 | 77% | 23% |
Ratings for 10 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 66 | 841 | 37 | 630 | 1,905,977 | 62% | 38% |
| CNN | News Room | 3 | 13 | 3 | 11 | 12,478 | 71% | 29% |
| Fox News | America’s Newsroom | 5 | 32 | 2 | 19 | 54,470 | 79% | 21% |
| HLN | Morning Express w/Robin Meade | 29 | 96 | 7 | 68 | 723,640 | 77% | 23% |
Ratings for 11 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Consider This | 0 | 5 | 0 | 5 | 10,657 | 0% | 100% |
| CNN | @This Hour | 29 | 182 | 24 | 151 | 16,747,252 | 55% | 45% |
| Fox News | Happening Now | 1 | 9 | 1 | 8 | 9,984 | 100% | 0% |
| HLN | Morning Express w/Robin Meade | 2 | 96 | 2 | 68 | 723,640 | 77% | 23% |
Ratings for 12 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 92 | 841 | 79 | 630 | 1,905,977 | 62% | 38% |
| CNN | Legal View w/Banfield | 27 | 62 | 23 | 40 | 584,148 | 87% | 13% |
| Fox News | Outnumbered | 11 | 1,021 | 11 | 809 | 6,876,286 | 76% | 24% |
| HLN | HLN Now | 4 | 21 | 3 | 18 | 39,441 | 50% | 50% |
Ratings for 1 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 69 | 841 | 66 | 630 | 1,905,977 | 62% | 38% |
| CNN | Wolf | 60 | 406 | 55 | 359 | 985,468 | 72% | 28% |
| HLN | HLN Now | 4 | 21 | 4 | 18 | 39,441 | 50% | 50% |
Ratings for 2 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 54 | 841 | 53 | 630 | 1,905,977 | 62% | 38% |
| CNN | News Room | 2 | 13 | 1 | 11 | 12,478 | 71% | 29% |
| HLN | HLN Now | 3 | 21 | 3 | 18 | 39,441 | 50% | 50% |
Ratings for 3 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| CNN | News Room | 1 | 13 | 1 | 11 | 12,478 | 71% | 29% |
| HLN | HLN Now | 1 | 21 | 1 | 18 | 39,441 | 50% | 50% |
Ratings for 4 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 39 | 841 | 39 | 630 | 1,905,977 | 62% | 38% |
| CNN | Parts Unknown | 13 | 513 | 12 | 387 | 671,866 | 58% | 42% |
| HLN | HLN Now | 0 | 21 | 0 | 18 | 39,441 | 50% | 50% |
Ratings for 5 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Inside Story (5-5:30) | 0 | 21 | 0 | 11 | 265,273 | 50% | 50% |
| CNN | Parts Unknown | 33 | 513 | 23 | 387 | 671,866 | 58% | 42% |
| Fox News | The Five | 22 | 135 | 19 | 118 | 233,096 | 67% | 33% |
| Fox News | The Five w/Hosts | 170 | 2,500 | 141 | 1,762 | 11,586,969 | 70% | 30% |
| HLN | What Would You Do? | 0 | 12 | 0 | 8 | 205,155 | 60% | 40% |
Ratings for 6 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 32 | 841 | 24 | 630 | 1,905,977 | 62% | 38% |
| CNN | Parts Unknown | 30 | 513 | 27 | 387 | 671,866 | 58% | 42% |
Ratings for 7 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Real Money with Ali Velshi | 4 | 11 | 4 | 11 | 246,505 | 60% | 40% |
| CNN | Parts Unknown | 43 | 513 | 22 | 387 | 671,866 | 58% | 42% |
| Fox News | On The Record w/Greta Van Susteren | 116 | 2,027 | 97 | 1,348 | 6,591,223 | 60% | 40% |
Ratings for 8 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 38 | 841 | 33 | 630 | 1,905,977 | 62% | 38% |
| CNN | Parts Unknown | 42 | 513 | 25 | 387 | 671,866 | 58% | 42% |
| Fox News | The O’Reilly Factor | 42 | 923 | 32 | 718 | 8,511,690 | 63% | 37% |
| HLN | Nancy Grace | 1 | 183 | 1 | 117 | 218,392 | 51% | 49% |
Ratings for 9 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| CNN | Parts Unknown | 68 | 513 | 55 | 387 | 671,866 | 58% | 42% |
| HLN | Dr Drew On Call | 6 | 86 | 6 | 70 | 984,764 | 43% | 57% |
Ratings for 10 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Consider This | 0 | 5 | 0 | 5 | 10,657 | 0% | 100% |
| CNN | Parts Unknown | 53 | 513 | 50 | 387 | 671,866 | 58% | 42% |
| Fox News | Fox News Reporting | 25 | 89 | 12 | 46 | 146,901 | 76% | 24% |
Ratings for 11 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 23 | 841 | 14 | 630 | 1,905,977 | 62% | 38% |
| CNN | Parts Unknown | 60 | 513 | 56 | 387 | 671,866 | 58% | 42% |
| Fox News | The O’Reilly Factor | 30 | 923 | 27 | 718 | 8,511,690 | 63% | 37% |
Definition of terms used in this report:
- Network: For the purposes of total network mentions, the count is the total unique tweets that
mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN). - Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the
most mentions by a significant margin. - Mentions During day or Tweets Day: The total number of mentions a show received from midnight
to midnight, eastern time. - Tweet Count: The number of tweets (including retweets) that mention a show.
- Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or
more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual
shows, both the unique tweeters during an hour as well as throughout the day are shown. - Reach: A measure of the number of impressions a collection of tweets could make. For each tweet
that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show
up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be
100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the
reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be
seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or
read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only
calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time. - Male / Female: An estimate of the demographics of a show’s audience. Note that this number is
an imprecise estimate.
Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any
questions, please feel free to contact me at admin@socialseer.com
For further discussion of how these stats are calculated, please see this blog post. Especially the
part about how I determine the gender of Twitter users.