Gamergate and Colbert win Cable News Twitter on Wednesday, October 29, 2014

Gamergate came to the Colbert Report, giving it the best hour and day on Cable News Twitter.  The Kelly File, Hannity, Morning Joe, and Chris Hayes followed (in that order):

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Click to enlarge

In somewhat related news, MSNBC has been holding daily Twitter chats with its hosts on the subject of the election.  So far, 3 have been done (at the time of this writing).  Melissa Harris-Perry’s was by and far the most popular:

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Click to enlarge

Looks like Matthews and Díaz-Balart have been schooled by the Professor!

Raw data for the daily shows: 2014-10-29-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-10-29

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 3362 Comedy Central: The Colbert Report (11:30-12am)
Most Mentions During Day 12689 Comedy Central: The Colbert Report (11:30-12am)

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 2 228 1 158 818,611 51% 49%
CNN CNN International 337 5,763 276 4,917 104,670,173 57% 43%
Fox News The Kelly File 178 5,300 136 2,994 58,295,160 53% 47%
MSNBC The Rachel Maddow Show 167 4,094 123 2,278 13,730,025 50% 50%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 12 0 8 56,276 89% 11%
CNN CNN International 252 5,763 218 4,917 104,670,173 57% 43%
Fox News Hannity 212 8,715 166 5,133 75,234,698 63% 37%
MSNBC The Last Word w/Lawrence O’Donnell 44 2,092 33 1,103 8,001,822 49% 51%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 1 70 1 45 905,538 59% 41%
CNN CNN International 398 5,763 314 4,917 104,670,173 57% 43%
Fox News On The Record w/Greta Van Susteren 60 4,144 36 2,436 32,472,502 49% 51%
HLN Nancy Grace 19 668 10 419 3,157,685 30% 70%
MSNBC Hardball w/Chris Matthews 16 1,907 14 997 7,593,575 54% 46%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 35 2,272 28 1,667 8,277,858 56% 44%
Al Jazeera Inside Story 0 17 0 10 69,001 100% 0%
CNN CNN International 389 5,763 334 4,917 104,670,173 57% 43%
Fox News RedEye 689 2,681 88 1,454 11,781,011 67% 33%
MSNBC All In w/Chris Hayes 27 5,249 15 2,673 29,854,171 50% 50%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 228 0 158 818,611 51% 49%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News The Five 1 7 1 7 51,789 67% 33%
MSNBC The Rachel Maddow Show 24 4,094 19 2,278 13,730,025 50% 50%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 0 70 0 45 905,538 59% 41%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News FoxFriendsFirst 73 182 37 124 4,346,666 74% 26%
MSNBC First Look (5-5:30) 0 0 0 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 30 152 26 96 1,401,590 52% 48%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 26 2,272 12 1,667 8,277,858 56% 44%
CNN New Day 476 7,014 459 6,532 99,251,350 51% 49%
Fox News Fox And Friends 210 2,184 108 1,288 20,603,395 61% 39%
HLN Morning Express w/Robin Meade 2 241 2 172 2,039,938 66% 34%
MSNBC Morning Joe 1,726 6,919 474 2,298 22,776,825 46% 54%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 64 2,272 40 1,667 8,277,858 56% 44%
CNN New Day 518 7,014 442 6,532 99,251,350 51% 49%
Fox News Fox And Friends 312 2,184 227 1,288 20,603,395 61% 39%
HLN Morning Express w/Robin Meade 8 241 6 172 2,039,938 66% 34%
MSNBC Morning Joe 2,162 6,919 672 2,298 22,776,825 46% 54%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 108 2,272 88 1,667 8,277,858 56% 44%
CNN New Day 497 7,014 448 6,532 99,251,350 51% 49%
Fox News Fox And Friends 388 2,184 262 1,288 20,603,395 61% 39%
HLN Morning Express w/Robin Meade 36 241 30 172 2,039,938 66% 34%
MSNBC Morning Joe 1,409 6,919 620 2,298 22,776,825 46% 54%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 99 2,272 92 1,667 8,277,858 56% 44%
CNN News Room 4 48 4 35 131,922 52% 48%
Fox News America’s Newsroom 36 122 25 83 559,566 42% 58%
HLN Morning Express w/Robin Meade 17 241 13 172 2,039,938 66% 34%
MSNBC The Daily Run Down (Melvin) 97 142 54 89 886,376 60% 40%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 12 0 8 56,276 89% 11%
CNN News Room 17 48 10 35 131,922 52% 48%
Fox News America’s Newsroom 39 122 32 83 559,566 42% 58%
HLN Morning Express w/Robin Meade 30 241 6 172 2,039,938 66% 34%
MSNBC José Díaz-Balart 147 333 79 185 5,036,970 46% 54%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 124 2,272 104 1,667 8,277,858 56% 44%
Al Jazeera Inside Story (11:30) 4 17 2 10 69,001 100% 0%
CNN @This Hour 34 142 22 102 3,087,700 71% 29%
Fox News Happening Now 31 138 26 106 5,696,125 61% 39%
HLN Morning Express w/Robin Meade 7 241 6 172 2,039,938 66% 34%
MSNBC News Nation w/ Tamron Hall 69 274 43 196 7,758,350 44% 56%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 214 2,272 173 1,667 8,277,858 56% 44%
CNN Legal View w/Banfield 16 32 11 23 143,221 82% 18%
Fox News Outnumbered 518 2,296 297 1,467 6,786,525 71% 29%
HLN HLN Now 14 147 14 114 284,721 25% 75%
MSNBC Andrea Mitchell Reports 124 500 89 309 1,106,635 47% 53%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 182 2,272 122 1,667 8,277,858 56% 44%
CNN Wolf 322 2,706 283 2,233 72,108,261 63% 37%
Fox News Happening Now 13 138 12 106 5,696,125 61% 39%
HLN HLN Now 18 147 12 114 284,721 25% 75%
MSNBC Ronan Farrow Daily 208 562 111 368 4,071,609 38% 63%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 228 2,272 160 1,667 8,277,858 56% 44%
CNN News Room 6 48 3 35 131,922 52% 48%
Fox News The Real Story w/Gretchen Carlson 298 653 184 401 3,733,051 61% 39%
HLN HLN Now 5 147 5 114 284,721 25% 75%
MSNBC The Reid Report 377 1,129 139 555 6,412,535 35% 65%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 1 48 1 35 131,922 52% 48%
Fox News Shepard Smith Reporting 221 417 148 291 855,210 54% 46%
HLN HLN Now 11 147 9 114 284,721 25% 75%
MSNBC The Cycle 150 292 58 151 1,859,624 51% 49%
MSNBC The Cycle (w/ Host Accounts) 173 1,060 74 704 14,115,547 57% 43%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 157 2,272 128 1,667 8,277,858 56% 44%
CNN The Lead w/Jake Tapper 273 1,662 214 1,243 6,161,579 59% 41%
Fox News Your World 141 650 92 466 2,419,824 63% 37%
HLN HLN Now 14 147 13 114 284,721 25% 75%
MSNBC Now w/Alex Wagner 244 452 128 261 2,250,878 64% 36%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 3 17 2 10 69,001 100% 0%
Al Jazeera TechKnow 0 0 0 0 0 0% 0%
CNN The Situation Room 227 2,706 169 2,233 72,108,261 63% 37%
Fox News The Five 1 7 1 7 51,789 67% 33%
Fox News The Five w/Hosts 1,018 3,887 697 2,610 23,062,927 65% 35%
MSNBC The Ed Show 1,564 3,062 553 1,173 13,477,057 62% 38%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 73 2,272 65 1,667 8,277,858 56% 44%
CNN The Situation Room (6 – 6:30) 154 2,706 121 2,233 72,108,261 63% 37%
Fox News Special Report w/Bret Baier 251 1,256 172 918 16,926,089 58% 42%
MSNBC PoliticsNation w/ Al Sharpton 52 118 42 96 1,034,462 47% 53%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 13 70 9 45 905,538 59% 41%
CNN Out Front w/Erin Burnett 288 686 176 476 32,736,674 69% 31%
Fox News On The Record w/Greta Van Susteren 1,232 4,144 765 2,436 32,472,502 49% 51%
MSNBC Hardball w/ Chris Matthews 881 1,907 396 997 7,593,575 54% 46%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 58 2,272 54 1,667 8,277,858 56% 44%
CNN Anderson Cooper 360 685 2,350 449 1,637 54,130,848 45% 55%
Fox News The O’Reilly Factor 261 1,050 192 715 8,681,618 61% 39%
HLN Nancy Grace 161 668 112 419 3,157,685 30% 70%
MSNBC All In w/ Chris Hayes 1,979 5,249 766 2,673 29,854,171 50% 50%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Sombody’s Gotta Do It 108 520 72 417 74,516,980 51% 49%
Fox News The Kelly File 2,364 5,300 1,204 2,994 58,295,160 53% 47%
MSNBC The Rachel Maddow Show 1,568 4,094 674 2,278 13,730,025 50% 50%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 1 12 1 8 56,276 89% 11%
CNN CNN Tonight w/ Hosts 379 2,257 309 1,668 31,787,872 59% 41%
Fox News Hannity 2,220 8,715 1,425 5,133 75,234,698 63% 37%
MSNBC The Last Word w/Lawrence O’Donnell 834 2,092 393 1,103 8,001,822 49% 51%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 84 2,272 81 1,667 8,277,858 56% 44%
CNN Anderson Cooper 360 217 2,350 182 1,637 54,130,848 45% 55%
Comedy Central The Daily Show (11-11:30) 457 3,000 340 2,398 19,413,703 55% 45%
Comedy Central The Colbert Report (11:30-12am) 3,362 12,689 2,103 8,008 25,215,490 72% 28%
Fox News The O’Reilly Factor 58 1,050 48 715 8,681,618 61% 39%
MSNBC All In w/Chris Hayes 168 5,249 130 2,673 29,854,171 50% 50%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.