Cable News Twitter Ratings for Saturday, July 5, 2014

The Melissa Harris-Perry Show took its usual best hour win on Saturday, albeit with a fairly quiet amount of mentions.  Hannity had the best day overall…

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-07-05

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 894 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 3984 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 1 19 63% 38%
CNN Parts Unknown 28 948 62% 38%
Fox News The Kelly File 162 944 59% 41%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
CNN Parts Unknown 37 948 62% 38%
Fox News Hannity 149 3984 60% 40%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 30 64% 36%
Fox News On The Record w/Greta Van Susteren 57 1195 49% 51%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 955 54% 46%
Al Jazeera Inside Story 0 0 0% 0%
Fox News RedEye 101 727 60% 40%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 19 63% 38%
Al Jazeera News 18 955 54% 46%
Fox News The Five 0 5 50% 50%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 955 54% 46%
Fox News Hannity 49 3984 60% 40%
MSNBC Your Business (5:30) 0 1 100% 0%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 19 955 54% 46%
CNN New Day 32 563 50% 50%
Fox News Fox and Friends Weekend 34 391 62% 38%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 19 955 54% 46%
CNN New Day 78 563 50% 50%
Fox News Fox and Friends Weekend 95 391 62% 38%
HLN Weekend Express 4 24 27% 73%
MSNBC Weekends w/Alex Witt 14 226 61% 39%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 14 955 54% 46%
CNN New Day 116 563 50% 50%
Fox News Fox and Friends Weekend 90 391 62% 38%
HLN Weekend Express 6 24 27% 73%
MSNBC Up w/Steve Kornacki 655 2743 48% 52%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 26 955 54% 46%
CNN Smerconish 3 23 86% 14%
Fox News Fox and Friends Weekend 74 391 62% 38%
HLN Weekend Express 5 24 27% 73%
MSNBC Up w/Steve Kornacki 813 2743 48% 52%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 0 0% 0%
CNN News Room 14 127 64% 36%
Fox News The Cost of Freedom 0 13 75% 25%
HLN Weekend Express 2 24 27% 73%
MSNBC Melissa Harris-Perry Show 894 2376 44% 56%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 55 955 54% 46%
CNN News Room 3 127 64% 36%
Fox News The Cost of Freedom 1 13 75% 25%
HLN Weekend Express 5 24 27% 73%
MSNBC Melissa Harris-Perry Show 571 2376 44% 56%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 86 955 54% 46%
CNN News Room 7 127 64% 36%
Fox News America’s News HQ 81 162 66% 34%
HLN Weekend Express 0 24 27% 73%
MSNBC Weekends w/ Alex Witt 85 226 61% 39%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 7 127 64% 36%
Fox News America’s News HQ 21 162 66% 34%
MSNBC Weekends w/Alex Witt 56 226 61% 39%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 73 955 54% 46%
CNN Your Money (2-2:30) 0 0 0% 0%
CNN News Room 13 127 64% 36%
Fox News WSJ Editorial Report (2pm) 5 15 63% 38%
MSNBC MSNBC Live w/Craig Melvin 3 19 29% 71%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 16 127 64% 36%
Fox News America’s News HQ 9 162 66% 34%
MSNBC MSNBC Live w/Craig Melvin 2 19 29% 71%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 38 955 54% 46%
CNN News Room (4-4:30) 8 127 64% 36%
CNN Sanjay Gupta MD (4:30 – 5) 3 21 38% 63%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0% 0%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 31 127 64% 36%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 30 955 54% 46%
CNN Smerconish 0 23 86% 14%
Fox News America’s News HQ 7 162 66% 34%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 30 64% 36%
CNN Parts Unknown 118 948 62% 38%
Fox News Fox Report Weekend 6 6 67% 33%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 72 955 54% 46%
CNN Parts Unknown 109 948 62% 38%
Fox News Huckabee 73 168 52% 48%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Parts Unknown 144 948 62% 38%
Fox News The O’Reilly Factor 10 230 70% 30%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 39 955 54% 46%
CNN Parts Unknown 301 948 62% 38%
Fox News RedEye 131 727 60% 40%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.