Cable News Twitter Ratings for Friday, May 30, 2014 — Ed & Sean, together again!

Sean and Ed won best day and best hour on Friday for their respective shows.

The Rachel Maddow Show was preempted for a rebroadcast of Brian Williams’ interview with Edward Snowden.   Unfortunately, there were no show hashtags or twitter user ids I could find and so it was virtually impossible to determine if there was any social media engagement.  You’d think it take all of 5 minutes to invent a hashtag, publicize it on the website, and maybe even throw it on the chyron.  Alas, it was not to be.

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-05-30

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1548 MSNBC: The Ed Show
Most Mentions During Day 4967 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 3 54 58% 42%
CNN The Sixties 123 650 40% 60%
Fox News The Kelly File 190 2371 59% 41%
MSNBC The Rachel Maddow Show 109 2497 54% 46%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 63 37% 63%
CNN CNN Tonight 1 5 100% 0%
Fox News Hannity 125 4967 60% 40%
MSNBC The Last Word w/Lawrence O’Donnell 17 665 54% 46%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 50 61% 39%
CNN Anderson Cooper 360 25 1667 46% 54%
Fox News On The Record w/Greta Van Susteren 46 3925 46% 54%
HLN Nancy Grace 15 755 82% 18%
MSNBC Hardball w/Chris Matthews 14 1195 54% 46%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 16 1936 55% 45%
Al Jazeera Inside Story 0 16 63% 38%
CNN CNN International 54 2407 56% 44%
Fox News RedEye 893 1614 64% 36%
MSNBC All In w/Chris Hayes 19 3439 52% 48%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 1 54 58% 42%
Al Jazeera News 20 1936 55% 45%
CNN Early Start 0 0 0% 0%
Fox News The Five 0 33 67% 33%
MSNBC The Rachel Maddow Show 26 2497 54% 46%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 18 1936 55% 45%
Al Jazeera Real Money with Ali Velshi (3:30) 6 50 61% 39%
CNN Early Start 0 0 0% 0%
Fox News FoxFriendsFirst 48 104 46% 54%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 8 66 56% 44%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 27 1936 55% 45%
CNN New Day 122 940 59% 41%
Fox News Fox And Friends 91 1678 58% 42%
HLN Morning Express w/Robin Meade 38 641 47% 53%
MSNBC Morning Joe 757 4345 51% 49%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 70 1936 55% 45%
CNN New Day 161 940 59% 41%
Fox News Fox And Friends 280 1678 58% 42%
HLN Morning Express w/Robin Meade 47 641 47% 53%
MSNBC Morning Joe 1463 4345 51% 49%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 103 1936 55% 45%
CNN New Day 155 940 59% 41%
Fox News Fox And Friends 564 1678 58% 42%
HLN Morning Express w/Robin Meade 53 641 47% 53%
MSNBC Morning Joe 912 4345 51% 49%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 110 1936 55% 45%
CNN News Room 22 75 61% 39%
Fox News America’s Newsroom 25 126 60% 40%
HLN Morning Express w/Robin Meade 56 641 47% 53%
MSNBC The Daily Run Down 196 1430 64% 36%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 4 63 37% 63%
CNN News Room 2 75 61% 39%
Fox News America’s Newsroom 26 126 60% 40%
HLN Morning Express w/Robin Meade 147 641 47% 53%
MSNBC Jansing & Co. 128 239 70% 30%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 181 1936 55% 45%
Al Jazeera Inside Story (11:30) 0 16 63% 38%
CNN @This Hour 32 897 54% 46%
Fox News Happening Now 21 102 63% 37%
HLN Morning Express w/Robin Meade 81 641 47% 53%
MSNBC News Nation w/ Tamron Hall 151 465 43% 57%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 110 1936 55% 45%
CNN Legal View w/Banfield 38 106 61% 39%
Fox News Outnumbered 250 1247 73% 27%
HLN HLN Now 29 256 28% 72%
MSNBC Andrea Mitchell Reports 239 682 63% 37%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 101 1936 55% 45%
Al Jazeera TechKnow 0 0 0% 0%
CNN Wolf 66 548 67% 33%
Fox News Happening Now 46 102 63% 37%
HLN HLN Now 10 256 28% 72%
MSNBC Ronan Farrow Daily 234 1594 44% 56%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 89 1936 55% 45%
CNN News Room 4 75 61% 39%
Fox News The Real Story w/Gretchen Carlson 113 359 56% 44%
HLN HLN Now 36 256 28% 72%
MSNBC The Reid Report 98 838 41% 59%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 16 75 61% 39%
Fox News Shepard Smith Reporting 10 195 66% 34%
HLN HLN Now 25 256 28% 72%
MSNBC The Cycle 96 371 67% 33%
MSNBC The Cycle (w/ Host Accounts) 156 1035 68% 32%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 180 1936 55% 45%
CNN The Lead w/Jake Tapper 150 1109 73% 27%
Fox News Your World 1236 3199 52% 48%
HLN HLN Now 21 256 28% 72%
MSNBC Now w/Alex Wagner 85 273 49% 51%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 5 16 63% 38%
CNN The Situation Room 109 548 67% 33%
Fox News The Five 20 33 67% 33%
Fox News The Five w/Hosts 597 2977 70% 30%
MSNBC The Ed Show 1548 3014 52% 48%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 119 1936 55% 45%
CNN The Situation Room (6 – 6:30) 97 548 67% 33%
CNN Crossfire 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 48 887 70% 30%
Fox News Special Report w/Bret Baier 162 1089 61% 39%
HLN Dr Drew On Call 46 155 41% 59%
MSNBC PoliticsNation w/ Al Sharpton 485 1304 55% 45%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 5 50 61% 39%
CNN Out Front w/Erin Burnett 186 704 65% 35%
Fox News On The Record w/Greta Van Susteren 1184 3925 46% 54%
HLN Jane Velez-Mitchell 4 122 53% 47%
MSNBC Hardball w/ Chris Matthews 532 1195 54% 46%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 68 1936 55% 45%
CNN Anderson Cooper 360 405 1667 46% 54%
Fox News The O’Reilly Factor 259 855 62% 38%
MSNBC All In w/ Chris Hayes 1134 3439 52% 48%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 9 54 58% 42%
CNN CNN Tonight 0 5 100% 0%
Fox News The Kelly File 901 2371 59% 41%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 6 63 37% 63%
Fox News Hannity 405 4967 60% 40%
HBO Real Time w/Bill Maher 43 2167 71% 29%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 63 1936 55% 45%
CNN Inside Man 8 324 53% 47%
Fox News The O’Reilly Factor 58 855 62% 38%
HBO Real Time w/Bill Maher (Rerun) 33 2167 71% 29%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets
    that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified.
    For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions
    by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight,
    eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning
    a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make.
    For each tweet that is sent, it adds up how many people follow the person tweeting it — how many
    timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an
    average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions
    from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach:
    tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number
    is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions,
please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially
the part about how I determine the gender of Twitter users.