Cable News Twitter Ratings for Sunday, April 20, 2014

Sunday was a much better day for MSNBC and for Melissa Harris-Perry as she won best hour and best day on Twitter…

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-04-20

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1301 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 3747 MSNBC: Melissa Harris-Perry Show

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 11 83% 17%
Fox News Judge Jeanine 3 136 54% 46%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera TechKnow 0 0 0% 0%
Fox News Surrendering America 3 68 81% 19%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 20 1015 64% 36%
Al Jazeera Inside Story (2:30) 0 0 0% 0%
Fox News RedEye 27 143 68% 32%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 17 1015 64% 36%
Fox News Huckabee 1 153 51% 49%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Judge Jeanine 1 136 54% 46%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 1015 64% 36%
CNN Sanjay Gupta MD (7:30) 0 119 60% 40%
Fox News Huckabee 1 153 51% 49%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 1015 64% 36%
CNN New Day 28 292 53% 47%
Fox News Fox and Friends Weekend 10 294 65% 35%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 25 1015 64% 36%
CNN New Day 23 292 53% 47%
Fox News Fox and Friends Weekend 43 294 65% 35%
HLN Weekend Express 7 34 67% 33%
MSNBC Hardball Weekend (7:00) 8 111 67% 33%
MSNBC Your Business (7:30) 8 14 55% 45%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 29 1015 64% 36%
CNN New Day 40 292 53% 47%
CNN Inside Politics 45 131 61% 39%
Fox News Fox and Friends Weekend 59 294 65% 35%
HLN Weekend Express 3 34 67% 33%
MSNBC Up w/Steve Kornacki 362 1923 49% 51%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
CNN State of the Union 130 1137 61% 39%
Fox News Fox and Friends Weekend 57 294 65% 35%
HLN Weekend Express 7 34 67% 33%
MSNBC Up w/Steve Kornacki 644 1923 49% 51%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
CNN GPS w/Fareed Zakaria 119 336 68% 32%
Fox News Sunday Morning Futures 14 51 77% 23%
HLN Weekend Express 5 34 67% 33%
MSNBC Melissa Harris-Perry Show 1239 3747 40% 60%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 90 1015 64% 36%
CNN Reliable Sources 122 285 53% 47%
Fox News #MediaBuzz 107 346 74% 26%
HLN Weekend Express 2 34 67% 33%
MSNBC Melissa Harris-Perry Show 1301 3747 40% 60%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 56 1015 64% 36%
CNN State of the Union w/Candy Crowley 101 1137 61% 39%
Fox News America’s News HQ 20 173 72% 28%
Fox News Sunday Housecall 4 5 0% 100%
HLN Weekend Express 4 34 67% 33%
MSNBC Weekends w/ Alex Witt 27 110 68% 32%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (2:30) 3 43 59% 41%
CNN GPS w/Fareed Zakaria 61 336 68% 32%
Fox News America’s News HQ 60 173 72% 28%
MSNBC Weekends w/ Alex Witt 27 110 68% 32%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 71 1015 64% 36%
CNN News Room 9 56 58% 42%
Fox News Fox News Sunday 56 807 69% 31%
MSNBC Meet The Press 338 2276 60% 40%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
Fox News WSJ Editorial Report (3:00) 0 0 0% 0%
Fox News America’s News HQ (3:30) 7 173 72% 28%
MSNBC MSNBC Live w/Craig Melvin 3 37 55% 45%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 55 1015 64% 36%
CNN News Room 1 56 58% 42%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0% 0%
Fox News Sunday Housecall (4:30) 0 5 0% 100%
MSNBC Disrupt w/ Karen Finney 230 680 53% 47%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 6 25% 75%
CNN News Room 3 56 58% 42%
Fox News #MediaBuzz 22 346 74% 26%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 41 1015 64% 36%
CNN News Room 5 56 58% 42%
Fox News Fox News Sunday 28 807 69% 31%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (2:30) 2 43 59% 41%
CNN News Room 0 56 58% 42%
Fox News Fox Report Weekend 0 1 0% 100%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 62 1015 64% 36%
CNN News Room 0 56 58% 42%
Fox News Huckabee 43 153 51% 49%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Fox News Surrendering America 18 68 81% 19%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 6 25% 75%
CNN MH370 show 5 212 61% 39%
Fox News Stossel 3 122 54% 46%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 13 1015 64% 36%
CNN MH370 show 18 212 61% 39%
Fox News Huckabee 11 153 51% 49%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets
    that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified.
    For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions
    by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight,
    eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning
    a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make.
    For each tweet that is sent, it adds up how many people follow the person tweeting it — how many
    timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an
    average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions
    from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach:
    tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number
    is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or
have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see
this blog post.
Especially the part about how I determine the gender of Twitter users.