Cable News Twitter Ratings for Tuesday, March 4, 2014

MSNBC’s The Ed Show won best hour on Tuesday, beating out close second Sean Hannity.  E! news had the best day overall, with Hannity coming in second in this category as well.

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-03-04

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1780 MSNBC: The Ed Show
Most Mentions During Day 10938 E: E! News

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
CNN Piers Morgan Live 19 323 60% 40%
Fox News The Kelly File 49 1359 60% 40%
MSNBC The Rachel Maddow Show 181 4459 55% 45%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 190 3080 51% 49%
Fox News Hannity 315 8409 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 41 1420 51% 49%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 45 2530 62% 38%
Fox News On The Record w/Greta Van Susteren 6 1230 59% 41%
MSNBC Hardball w/Chris Matthews 16 1605 62% 38%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 14 2530 62% 38%
Al Jazeera The Stream 6 718 55% 45%
Fox News RedEye 41 752 67% 33%
MSNBC All In w/Chris Hayes 15 3297 55% 45%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News The Five 11 1139 61% 39%
MSNBC The Rachel Maddow Show 38 4459 55% 45%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 33 2530 62% 38%
CNN EarlyStartCNN 0 0 0% 0%
Fox News FoxFriendsFirst 28 101 77% 23%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 24 66 72% 28%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 78 2530 62% 38%
CNN New Day 348 1311 51% 49%
Fox News Fox And Friends 170 1202 57% 43%
HLN Morning Express w/Robin Meade 38 588 51% 49%
MSNBC Morning Joe 815 4284 55% 45%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 104 2530 62% 38%
CNN New Day 227 1311 51% 49%
Fox News Fox And Friends 258 1202 57% 43%
HLN Morning Express w/Robin Meade 99 588 51% 49%
MSNBC Morning Joe 1323 4284 55% 45%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 165 2530 62% 38%
CNN New Day 194 1311 51% 49%
Fox News Fox And Friends 278 1202 57% 43%
HLN Morning Express w/Robin Meade 92 588 51% 49%
MSNBC Morning Joe 957 4284 55% 45%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 135 55% 45%
CNN News Room 3 27 89% 11%
Fox News America’s Newsroom 23 83 43% 57%
HLN Morning Express w/Robin Meade 88 588 51% 49%
MSNBC The Daily Run Down 185 693 66% 34%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 139 2530 62% 38%
CNN News Room 5 27 89% 11%
Fox News America’s Newsroom 4 83 43% 57%
HLN Morning Express w/Robin Meade 81 588 51% 49%
MSNBC Jansing & Co. 56 136 70% 30%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 301 2530 62% 38%
Al Jazeera Inside Story (11:30) 1 41 52% 48%
CNN @This Hour 46 1086 54% 46%
Fox News Happening Now 9 54 78% 22%
HLN Morning Express w/Robin Meade 54 588 51% 49%
MSNBC News Nation w/ Tamron Hall 42 187 51% 49%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 203 2530 62% 38%
Al Jazeera The Stream (12:30) 16 718 55% 45%
CNN Legal View w/Banfield 26 37 59% 41%
Fox News Happening Now 19 54 78% 22%
HLN On The Case 91 390 30% 70%
MSNBC Andrea Mitchell Reports 76 857 60% 40%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 143 2530 62% 38%
CNN Wolf 174 926 58% 42%
Fox News America’s News HQ 6 14 67% 33%
HLN On The Case 119 390 30% 70%
MSNBC Ronan Farrow Daily 353 1793 57% 43%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 88 2530 62% 38%
CNN News Room 5 27 89% 11%
Fox News The Real Story w/Gretchen Carlson 123 264 75% 25%
HLN On The Case 74 390 30% 70%
MSNBC The Reid Report 345 693 50% 50%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 3 27 89% 11%
Fox News Shepard Smith Reporting 147 442 64% 36%
HLN News Now 42 390 30% 70%
MSNBC The Cycle 93 337 57% 43%
MSNBC The Cycle (w/ Host Accounts) 158 872 60% 40%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 105 2530 62% 38%
CNN The Lead w/Jake Tapper 181 1409 63% 37%
Fox News Your World 94 316 58% 42%
HLN News Now 17 390 30% 70%
MSNBC Now w/Alex Wagner 126 662 59% 41%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 5 41 52% 48%
CNN The Situation Room 114 926 58% 42%
Fox News The Five 385 1139 61% 39%
Fox News The Five w/Hosts 791 4009 66% 34%
HLN What Would You Do? 1 1 0% 100%
MSNBC The Ed Show 1780 3356 60% 40%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 148 2530 62% 38%
CNN The Situation Room (6 – 6:30) 103 926 58% 42%
CNN Crossfire (6:30 – 7) 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 408 1394 72% 28%
Fox News Special Report w/Bret Baier 160 736 60% 40%
HLN What Would You Do? 0 1 0% 100%
MSNBC PoliticsNation w/ Al Sharpton 426 1081 54% 46%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 2 34 83% 17%
Al Jazeera The Stream (7:30 – 8) 138 718 55% 45%
CNN Out Front w/Erin Burnett 368 796 72% 28%
E E! News 711 10938 19% 81%
Fox News On The Record w/Greta Van Susteren 407 1230 59% 41%
HLN Jane Velez-Mitchell 61 274 36% 64%
MSNBC Hardball w/ Chris Matthews 757 1605 62% 38%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 95 2530 62% 38%
CNN Anderson Cooper 360 797 3080 51% 49%
Fox News The O’Reilly Factor 319 908 68% 32%
HLN Nancy Grace 266 614 28% 72%
MSNBC All In w/ Chris Hayes 1120 3297 55% 45%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 58 169 43% 57%
CNN Piers Morgan Live 208 323 60% 40%
Fox News The Kelly File 482 1359 60% 40%
HLN Dr Drew On Call 124 231 26% 74%
MSNBC The Rachel Maddow Show 1091 4459 55% 45%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 55 135 55% 45%
CNN Anderson Cooper 360 139 3080 51% 49%
Fox News Hannity 1647 8409 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 339 1420 51% 49%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 46 2530 62% 38%
CNN Outfront w/Burnett 133 796 72% 28%
Comedy Central The Daily Show (11-11:30) 489 2848 58% 42%
Comedy Central The Colbert Report (11:30-12am) 1407 4154 60% 40%
E E! News (11:30pm) 868 10938 19% 81%
Fox News The O’Reilly Factor 78 908 68% 32%
MSNBC All In w/Chris Hayes 188 3297 55% 45%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.