Cable News Twitter Ratings for Sunday, February 23, 2014

Life returned to normal in MSNBC’s weekend morning lineup, as the Melissa Harris-Perry Show got its usual buoyant engagement on Twitter. ¬†Fox News Sunday received a fairly decent engagement throughout the day too, although not as strong during its official broadcast hours.

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-02-23

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1897 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 4859 MSNBC: Melissa Harris-Perry Show

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 44 59% 41%
Fox News Judge Jeanine 43 260 54% 46%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 96 76% 24%
Fox News Geraldo At Large 9 44 71% 29%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 7 1707 60% 40%
Al Jazeera Inside Story (2:30) 0 1 0% 0%
Fox News RedEye 37 616 72% 28%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 6 1707 60% 40%
Al Jazeera Real Money with Ali Velshi (3:30) 0 18 50% 50%
Fox News Huckabee 7 203 56% 44%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Judge Jeanine 6 260 54% 46%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 27 1707 60% 40%
Fox News Huckabee 8 203 56% 44%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 14 1707 60% 40%
CNN New Day 29 379 54% 46%
Fox News Fox and Friends Weekend 33 331 65% 35%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 19 1707 60% 40%
CNN New Day (to 7:30, Sun) 26 379 54% 46%
CNN Sanjay Gupta MD (7:30) 0 43 65% 35%
E E! News Weekend 46 2007 26% 74%
Fox News Fox and Friends Weekend 93 331 65% 35%
HLN Weekend Express 3 56 64% 36%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 60 1707 60% 40%
CNN New Day 31 379 54% 46%
Fox News Fox and Friends Weekend 67 331 65% 35%
HLN Weekend Express 4 56 64% 36%
MSNBC Up w/Steve Kornacki 713 3469 47% 53%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
CNN State of the Union 214 690 58% 42%
Fox News Fox and Friends Weekend 93 331 65% 35%
HLN Weekend Express 5 56 64% 36%
MSNBC Up w/Steve Kornacki 995 3469 47% 53%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 98 1707 60% 40%
CNN GPS w/Fareed Zakaria 61 288 64% 36%
Fox News America’s News HQ 37 116 72% 28%
Fox News Sunday Housecall (10:30) 9 10 33% 67%
HLN Weekend Express 7 56 64% 36%
MSNBC Melissa Harris-Perry Show 1328 4859 43% 57%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 99 1707 60% 40%
CNN Reliable Sources 122 251 61% 39%
Fox News #MediaBuzz 80 419 72% 28%
HLN Weekend Express 6 56 64% 36%
MSNBC Melissa Harris-Perry Show 1897 4859 43% 57%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 98 1707 60% 40%
CNN State of the Union w/Candy Crowley 177 690 58% 42%
Fox News America’s News HQ 15 116 72% 28%
HLN Weekend Express 6 56 64% 36%
MSNBC Weekends w/ Alex Witt 14 20 11% 89%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN GPS w/Fareed Zakaria 58 288 64% 36%
Fox News America’s News HQ 26 116 72% 28%
MSNBC Weekends w/ Alex Witt 0 20 11% 89%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 205 1707 60% 40%
Al Jazeera Real Money with Ali Velshi (2:30) 4 18 50% 50%
CNN News Room 1 30 69% 31%
Fox News Fox News Sunday 114 2475 59% 41%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Al Jazeera America Presents 0 0 0% 0%
Fox News WSJ Editorial Report (3:00) 1 1 100% 0%
Fox News America’s News HQ (3:30) 2 116 72% 28%
MSNBC MSNBC Live w/Craig Melvin 16 39 57% 43%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 88 1707 60% 40%
CNN News Room 3 30 69% 31%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0% 0%
Fox News Sunday Housecall (4:30) 1 10 33% 67%
MSNBC Disrupt w/ Karen Finney 363 709 41% 59%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 44 59% 41%
CNN News Room 1 30 69% 31%
Fox News #MediaBuzz 31 419 72% 28%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 102 1707 60% 40%
CNN News Room 4 30 69% 31%
Fox News Fox News Sunday 86 2475 59% 41%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Talk to Al Jazeera 0 8 67% 33%
Al Jazeera TechKnow (7:30) 0 0 0% 0%
CNN News Room 1 30 69% 31%
Fox News Fox Report Weekend 4 4 0% 100%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 95 1707 60% 40%
Fox News Huckabee 49 203 56% 44%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Al Jazeera America Presents 0 0 0% 0%
Fox News Fox Files 0 0 0% 0%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera TechKnow (10:30) 0 0 0% 0%
Fox News Stossel 130 362 68% 32%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 33 1707 60% 40%
Fox News Huckabee 33 203 56% 44%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.