Cable News Twitter Ratings for January 29, 2014 — Revenge of the MSNBC

Well, one day it’s Fox, the next it’s MSNBC.  The Rachel Maddow Show manages to get the most mentions, while MSNBC as a whole got the most mentions of the day.

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-01-29

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2900 MSNBC: The Rachel Maddow Show
Most Mentions During Day 27983 MSNBC: MSNBC Live

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 17 220 52% 48%
CNN Piers Morgan Live 191 9502 80% 20%
Fox News The Kelly File 267 2320 58% 42%
HLN Dr Drew On Call 4 103 35% 65%
MSNBC The Rachel Maddow Show 2900 10582 47% 53%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 151 72% 28%
CNN Anderson Cooper 360 32 2931 44% 56%
Fox News Hannity 146 9034 60% 40%
HLN Nancy Grace 8 853 44% 56%
MSNBC The Last Word w/Lawrence O’Donnell 2 917 54% 46%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 20 2293 58% 42%
Al Jazeera The Stream (2:30) 4 526 47% 53%
CNN Outfront w/Burnett 6 1179 72% 28%
Fox News On The Record w/Greta Van Susteren 5 941 59% 41%
HLN ShowBiz Tonight 1 50 40% 60%
MSNBC Hardball w/Chris Matthews 46 1983 57% 43%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 2293 58% 42%
Al Jazeera Real Money with Ali Velshi (3:30) 0 81 61% 39%
CNN Piers Morgan Live 83 9502 80% 20%
Fox News RedEye 30 1448 63% 37%
HLN Nancy Grace 3 853 44% 56%
MSNBC All In w/Chris Hayes 15 4278 53% 47%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 2 220 52% 48%
CNN Anderson Cooper 360 11 2931 44% 56%
Fox News The Five 5 1141 68% 32%
HLN ShowBiz Tonight 1 50 40% 60%
MSNBC The Rachel Maddow Show 115 10582 47% 53%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 16 2293 58% 42%
CNN EarlyStartCNN 79 325 51% 49%
Fox News FoxFriendsFirst 49 118 77% 23%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 37 226 55% 45%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 31 2293 58% 42%
CNN New Day 264 2195 53% 47%
Fox News Fox And Friends 136 957 60% 40%
HLN Morning Express w/Robin Meade 18 310 53% 47%
MSNBC Morning Joe 2356 9627 52% 48%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 58 2293 58% 42%
CNN New Day 335 2195 53% 47%
Fox News Fox And Friends 149 957 60% 40%
HLN Morning Express w/Robin Meade 42 310 53% 47%
MSNBC Morning Joe 2848 9627 52% 48%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 89 2293 58% 42%
CNN New Day 356 2195 53% 47%
Fox News Fox And Friends 230 957 60% 40%
HLN Morning Express w/Robin Meade 67 310 53% 47%
MSNBC Morning Joe 2433 9627 52% 48%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 151 72% 28%
CNN News Room 39 220 51% 49%
Fox News America’s Newsroom 30 57 57% 43%
HLN Morning Express w/Robin Meade 43 310 53% 47%
MSNBC The Daily Run Down 476 1454 53% 47%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 190 2293 58% 42%
CNN News Room 55 220 51% 49%
Fox News America’s Newsroom 19 57 57% 43%
HLN Morning Express w/Robin Meade 24 310 53% 47%
MSNBC Jansing & Co. 154 242 62% 38%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 199 2293 58% 42%
Al Jazeera Inside Story (11:30) 1 43 45% 55%
CNN Legal View w/Banfield 110 194 60% 40%
Fox News Happening Now 15 67 68% 32%
HLN Morning Express w/Robin Meade 19 310 53% 47%
MSNBC MSNBC Live 398 27983 60% 40%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 177 2293 58% 42%
Al Jazeera The Stream (12:30) 49 526 47% 53%
CNN Around the World (News Room) 21 220 51% 49%
E E! News 562 16045 31% 69%
Fox News Happening Now 29 67 68% 32%
HLN ShowBiz Tonight 4 50 40% 60%
MSNBC MSNBC Live 464 27983 60% 40%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 152 2293 58% 42%
CNN News Room 10 220 51% 49%
Fox News America’s News HQ 8 15 33% 67%
MSNBC Andrea Mitchell Reports 221 685 52% 48%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 120 2293 58% 42%
CNN News Room 6 220 51% 49%
Fox News The Real Story w/Gretchen Carlson 91 402 66% 34%
HLN News Now 9 35 33% 67%
MSNBC News Nation w/ Tamron Hall 162 429 43% 57%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 11 220 51% 49%
Fox News Shepard Smith Reporting 37 91 56% 44%
HLN News Now 3 35 33% 67%
MSNBC The Cycle 162 585 54% 46%
MSNBC The Cycle (w/ Host Accounts) 227 1720 57% 43%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 157 2293 58% 42%
CNN The Lead w/Jake Tapper 129 1593 60% 40%
Fox News Your World 206 871 65% 35%
HLN News Now 2 35 33% 67%
MSNBC Now w/Alex Wagner 240 1207 60% 40%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 11 43 45% 55%
CNN The Situation Room 774 1467 61% 39%
Fox News The Five 295 1141 68% 32%
Fox News The Five w/Hosts 807 5109 67% 33%
HLN What Would You Do? 0 4 0% 100%
MSNBC The Ed Show 1958 4102 52% 48%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 103 2293 58% 42%
CNN The Situation Room (6 – 6:30) 187 1467 61% 39%
CNN Crossfire (6:30 – 7) 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 428 2058 62% 38%
Fox News Special Report w/Bret Baier 305 1612 65% 35%
HLN ShowBiz Tonight 0 50 40% 60%
MSNBC PoliticsNation w/ Al Sharpton 570 1286 56% 44%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (7 – 7:30) 2 81 61% 39%
Al Jazeera The Stream (7:30 – 8) 109 526 47% 53%
CNN Out Front w/Erin Burnett 534 1179 72% 28%
E E! News 2734 16045 31% 69%
Fox News On The Record w/Greta Van Susteren 251 941 59% 41%
HLN Jane Velez-Mitchell 20 323 24% 76%
MSNBC Hardball w/ Chris Matthews 388 1983 57% 43%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 109 2293 58% 42%
CNN Anderson Cooper 360 762 2931 44% 56%
Fox News The O’Reilly Factor 448 1201 65% 35%
HLN Nancy Grace 450 853 44% 56%
MSNBC All In w/ Chris Hayes 1550 4278 53% 47%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 56 220 52% 48%
CNN Piers Morgan Live 487 9502 80% 20%
Fox News The Kelly File 690 2320 58% 42%
HLN Dr Drew On Call 16 103 35% 65%
MSNBC The Rachel Maddow Show 2057 10582 47% 53%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 46 151 72% 28%
CNN AC360 Later 371 2931 44% 56%
Fox News Hannity 1268 9034 60% 40%
HLN What Would You Do? 0 4 0% 100%
MSNBC The Last Word w/Lawrence O’Donnell 315 917 54% 46%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 47 2293 58% 42%
CNN The 11th Hour 0 1 0% 100%
CNN In Case You Missed It 81 711 77% 23%
Comedy Central The Daily Show (11-11:30) 596 3299 62% 38%
Comedy Central The Colbert Report (11:30-12am) 676 5856 69% 31%
E E! News (11:30pm) 284 16045 31% 69%
Fox News The O’Reilly Factor 201 1201 65% 35%
HLN ShowBiz Tonight 1 50 40% 60%
MSNBC All In w/Chris Hayes 891 4278 53% 47%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.