Cable News Twitter Ratings for January 7, 2014

Starting today, I’m breaking my Cable News Twitter Ratings into two posts.  The first is a summary of what was the hot topics of discussion on Twitter.  The second, this one, is the detailed rankings for each cable news show.

After the jump, the detailed ratings for each airing of each cable news show…

 

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 6 297 53% 47%
CNN Piers Morgan Live 124 10220 84% 16%
Fox News The Kelly File 150 1963 61% 39%
HLN Dr Drew On Call 13 491 26% 74%
MSNBC The Rachel Maddow Show 95 3430 55% 45%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 22 120 74% 26%
CNN Anderson Cooper 360 219 3493 59% 41%
Fox News Hannity 78 4455 62% 38%
HLN Nancy Grace 46 2805 54% 46%
MSNBC The Last Word w/Lawrence O’Donnell 18 1070 49% 51%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 26 2062 59% 41%
Al Jazeera The Stream (2:30) 14 468 53% 47%
CNN Outfront w/Burnett 8 369 72% 28%
Fox News On The Record w/Greta Van Susteren 12 1875 59% 41%
HLN ShowBiz Tonight 0 45 59% 41%
MSNBC Hardball w/Chris Matthews 6 905 57% 43%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 2062 59% 41%
Al Jazeera Real Money with Ali Velshi (3:30) 0 124 82% 18%
CNN Piers Morgan Live 78 10220 84% 16%
Fox News RedEye 16 658 68% 32%
HLN Nancy Grace 18 2805 54% 46%
MSNBC All In w/Chris Hayes 6 4974 59% 41%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 11 297 53% 47%
CNN Anderson Cooper 360 30 3493 59% 41%
Fox News The Five 3 673 62% 38%
HLN ShowBiz Tonight 0 45 59% 41%
MSNBC The Rachel Maddow Show 12 3430 55% 45%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 43 2062 59% 41%
CNN EarlyStartCNN 28 71 30% 70%
Fox News FoxFriendsFirst 48 157 74% 26%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 9 64 55% 45%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 22 2062 59% 41%
CNN New Day 402 2279 58% 42%
Fox News Fox And Friends 90 622 63% 37%
HLN Morning Express w/Robin Meade 25 203 52% 48%
MSNBC Morning Joe 695 2572 56% 44%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 30 2062 59% 41%
CNN New Day 317 2279 58% 42%
Fox News Fox And Friends 104 622 63% 37%
HLN Morning Express w/Robin Meade 11 203 52% 48%
MSNBC Morning Joe 471 2572 56% 44%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 77 2062 59% 41%
CNN New Day 361 2279 58% 42%
Fox News Fox And Friends 126 622 63% 37%
HLN Morning Express w/Robin Meade 31 203 52% 48%
MSNBC Morning Joe 634 2572 56% 44%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 2 120 74% 26%
CNN News Room 20 104 48% 52%
Fox News America’s Newsroom 18 83 54% 46%
HLN Morning Express w/Robin Meade 30 203 52% 48%
MSNBC The Daily Run Down 110 1081 67% 33%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 102 2062 59% 41%
CNN News Room 9 104 48% 52%
Fox News America’s Newsroom 34 83 54% 46%
HLN Morning Express w/Robin Meade 17 203 52% 48%
MSNBC Jansing & Co. 284 419 60% 40%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 129 2062 59% 41%
Al Jazeera Inside Story (11:30) 0 22 75% 25%
CNN Legal View w/Banfield 27 61 62% 38%
Fox News Happening Now 31 78 79% 21%
HLN Morning Express w/Robin Meade 10 203 52% 48%
MSNBC MSNBC Live w/ Thomas Roberts 30 80 45% 55%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 162 2062 59% 41%
Al Jazeera The Stream (12:30) 8 468 53% 47%
CNN Around the World (News Room) 25 104 48% 52%
E E! News 346 7985 24% 76%
Fox News Happening Now 14 78 79% 21%
HLN ShowBiz Tonight 2 45 59% 41%
MSNBC Now w/Alex Wagner 213 479 56% 44%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 93 2062 59% 41%
CNN News Room 14 104 48% 52%
Fox News America’s News HQ 23 112 67% 33%
MSNBC Andrea Mitchell Reports 93 411 62% 38%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 141 2062 59% 41%
CNN News Room 5 104 48% 52%
Fox News The Real Story w/Gretchen Carlson 174 688 74% 26%
HLN News Now 5 80 62% 38%
MSNBC News Nation w/ Tamron Hall 31 171 52% 48%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 7 104 48% 52%
Fox News Shepard Smith Reporting 53 132 57% 43%
HLN News Now 6 80 62% 38%
MSNBC The Cycle 139 592 59% 41%
MSNBC The Cycle (w/ Host Accounts) 206 1686 64% 36%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 98 2062 59% 41%
CNN The Lead w/Jake Tapper 257 2253 65% 35%
Fox News Your World 47 341 71% 29%
HLN News Now 29 80 62% 38%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 14 22 75% 25%
CNN The Situation Room 167 714 68% 32%
Fox News The Five 297 673 62% 38%
Fox News The Five w/Hosts 789 3333 68% 32%
HLN What Would You Do? 2 3 50% 50%
MSNBC The Ed Show 1783 3565 50% 50%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 142 2062 59% 41%
CNN The Situation Room (6 – 6:30) 133 714 68% 32%
CNN Crossfire (6:30 – 7) 1 2 100% 0%
CNN Crossfire With Hosts (6:30 – 7) 477 1564 67% 33%
Fox News Special Report w/Bret Baier 313 1459 63% 37%
HLN ShowBiz Tonight 2 45 59% 41%
MSNBC PoliticsNation w/ Al Sharpton 314 806 55% 45%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (7 – 7:30) 15 124 82% 18%
Al Jazeera The Stream (7:30 – 8) 115 468 53% 47%
CNN Out Front w/Erin Burnett 150 369 72% 28%
E E! News 910 7985 24% 76%
Fox News On The Record w/Greta Van Susteren 303 1875 59% 41%
HLN Jane Velez-Mitchell 72 312 35% 65%
MSNBC Hardball w/ Chris Matthews 463 905 57% 43%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 98 2062 59% 41%
CNN Anderson Cooper 360 491 3493 59% 41%
Fox News The O’Reilly Factor 256 730 71% 29%
HLN Nancy Grace 1050 2805 54% 46%
MSNBC All In w/ Chris Hayes 1947 4974 59% 41%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 39 297 53% 47%
CNN Piers Morgan Live 614 10220 84% 16%
Fox News The Kelly File 832 1963 61% 39%
HLN Dr Drew On Call 222 491 26% 74%
MSNBC The Rachel Maddow Show 1118 3430 55% 45%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 120 74% 26%
CNN AC360 Later 623 3493 59% 41%
Fox News Hannity 818 4455 62% 38%
HLN What Would You Do? 0 3 50% 50%
MSNBC The Last Word w/Lawrence O’Donnell 470 1070 49% 51%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 79 2062 59% 41%
CNN The 11th Hour 1 8 0% 100%
CNN In Case You Missed It 5 564 81% 19%
Comedy Central The Daily Show (11-11:30) 385 2689 59% 41%
Comedy Central The Colbert Report (11:30-12am) 441 4954 65% 35%
E E! News (11:30pm) 204 7985 24% 76%
Fox News The O’Reilly Factor 85 730 71% 29%
HLN ShowBiz Tonight 13 45 59% 41%
MSNBC All In w/Chris Hayes 196 4974 59% 41%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.