Cable News Twitter Ratings for Monday, November 25, 2013

I think I would have expected the announcement of the Iran deal to have triggered a burst of activity on Fox News yesterday, but apparently it’s not as animating as Obamacare for Fox’s audience. ¬†As a result, Monday was fairly quiet, with The Ed Show taking its usual first place in the best-hour ratings.

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Ratings for 2013-11-25

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1693 MSNBC: The Ed Show
Most Mentions During Day 12801 CNN: Piers Morgan Live

Overall ratings by network

Network Tweet Count Unique Tweeters Reach Male Female
CNN 50789 22793 323321819 47 % 53 %
MSNBC 22913 9351 115447505 55 % 45 %
Fox News 19987 11036 110625220 64 % 36 %
E 8516 6391 110862897 19 % 81 %
Comedy Central 2747 2305 5343784 56 % 44 %
Al Jazeera 2509 1716 9905586 59 % 41 %
HBO 1659 1416 4189829 63 % 37 %
HLN 1348 847 6152791 40 % 60 %

For networks that are not predominantly news, only news(-like) shows are included. See the detailed listings below for precise shows

 

Most popular hastags:

Hashtag Count
#blackfish 25044
#tcot 3109
#lnyhbt 2834
#iran 2324
#inners 1794
#amas 1481
#obamacare 1420
#ashes 1314
#onedirectionweek 1311
#edshow 1204

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Fox Files 1 6 25% 75%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Stossel 9 158 70% 30%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Fox News Sunday 4 113 66% 34%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Huckabee 11 569 67% 33%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News #MediaBuzz 0 78 54% 46%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
CNN EarlyStartCNN 47 76 34% 66%
Fox News FoxFriendsFirst 29 79 56% 44%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 6 35 58% 42%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 119 897 44% 56%
Fox News Fox And Friends 157 1258 55% 45%
HLN Morning Express w/Robin Meade 7 204 62% 38%
MSNBC Morning Joe 781 4109 49% 51%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 145 897 44% 56%
Fox News Fox And Friends 260 1258 55% 45%
HLN Morning Express w/Robin Meade 11 204 62% 38%
MSNBC Morning Joe 1554 4109 49% 51%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 205 897 44% 56%
Fox News Fox And Friends 351 1258 55% 45%
HLN Morning Express w/Robin Meade 34 204 62% 38%
MSNBC Morning Joe 670 4109 49% 51%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 14 71 49% 51%
Fox News America’s Newsroom 9 32 56% 44%
HLN Morning Express w/Robin Meade 38 204 62% 38%
MSNBC The Daily Run Down 314 899 57% 43%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 14 71 49% 51%
Fox News America’s Newsroom 15 32 56% 44%
HLN Morning Express w/Robin Meade 20 204 62% 38%
MSNBC Jansing & Co. 60 120 72% 28%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
CNN Legal View w/Banfield 9 18 44% 56%
Fox News Happening Now 16 51 89% 11%
HLN Morning Express w/Robin Meade 6 204 62% 38%
MSNBC MSNBC Live w/ Thomas Roberts 124 191 53% 47%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Around the World (News Room) 5 71 49% 51%
Fox News Happening Now 18 51 89% 11%
HLN Raising America 1 20 78% 22%
MSNBC Now w/Alex Wagner 98 430 61% 39%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 4 71 49% 51%
Fox News America’s News HQ 14 61 58% 42%
HLN News Now 2 11 29% 71%
MSNBC Andrea Mitchell Reports 185 671 50% 50%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 0 71 49% 51%
Fox News The Real Story w/Gretchen Carlson 75 243 64% 36%
HLN News Now 2 11 29% 71%
MSNBC News Nation w/ Tamron Hall 74 276 57% 43%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 6 71 49% 51%
Fox News Shepard Smith Reporting 7 19 94% 6%
HLN News Now 3 11 29% 71%
MSNBC The Cycle 116 257 59% 41%
MSNBC The Cycle (w/ Host Accounts) 154 765 58% 42%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Lead w/Jake Tapper 40 861 61% 39%
Fox News Your World 96 876 64% 36%
HLN Now In America 0 0 0% 0%
MSNBC Martin Bashir 255 903 57% 43%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 0 17 67% 33%
CNN The Situation Room 94 451 66% 34%
Fox News The Five 254 425 79% 21%
Fox News The Five w/Hosts 680 2643 70% 30%
HLN Evening Express 0 0 0% 0%
MSNBC The Ed Show 1693 2771 52% 48%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Situation Room (6 – 6:30) 35 451 66% 34%
CNN Crossfire (6:30 – 7) 2 3 100% 0%
CNN Crossfire With Hosts (6:30 – 7) 616 1864 67% 33%
Fox News Special Report w/Bret Baier 161 601 66% 34%
HLN Evening Express 0 0 0% 0%
MSNBC PoliticsNation w/ Al Sharpton 424 1078 65% 35%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (7 – 7:30) 22 81 82% 18%
Al Jazeera The Stream (7:30 – 8) 147 605 62% 38%
CNN Out Front w/Erin Burnett 151 284 82% 18%
E E! News 778 8516 19% 81%
Fox News On The Record w/Greta Van Susteren 166 729 65% 35%
HLN Jane Velez-Mitchell 22 98 33% 67%
MSNBC Hardball w/ Chris Matthews 494 1092 58% 42%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 317 1001 47% 53%
Fox News The O’Reilly Factor 163 564 61% 39%
HLN Nancy Grace 240 519 43% 57%
MSNBC All In w/ Chris Hayes 1501 3662 61% 39%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 37 172 50% 50%
CNN Piers Morgan Live 472 12801 78% 22%
Fox News The Kelly File 1360 2082 54% 46%
HLN Dr Drew On Call 124 212 26% 74%
MSNBC The Rachel Maddow Show 939 2188 53% 47%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 18 56 94% 6%
CNN AC360 Later 69 1001 47% 53%
HLN HLN After Dark 5 17 0% 100%
MSNBC The Last Word w/Lawrence O’Donnell 456 895 48% 52%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Comedy Central The Daily Show (11-11:30) 76 845 53% 47%
Comedy Central The Colbert Report (11:30-12am) 52 1917 57% 43%
Fox News The O’Reilly Factor 50 564 61% 39%
HLN ShowBiz Tonight 2 27 30% 70%
MSNBC All In w/Chris Hayes 149 3662 61% 39%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.