Cable News Twitter Ratings for Sunday, October 20, 2013

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Ratings for 2013-10-20

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1735 MSNBC: Melissa Harris-Perry Show
Most Mentions During day 3954 MSNBC: Melissa Harris-Perry Show

Overall ratings by network

Network Tweet Count Unique Tweeters Reach Male Female
Fox News 17371 9589 64408182 66 % 34 %
MSNBC 16066 7598 54423151 50 % 50 %
CNN 14765 9995 81653531 63 % 37 %
HBO 1394 1234 3070074 62 % 38 %
E 1251 935 8203938 32 % 68 %
Comedy Central 1205 1046 2799782 60 % 40 %
HLN 390 278 983589 42 % 58 %
FXX 24 22 104037 64 % 36 %

For networks that are not predominantly news, only news(-like) shows are included. See the detailed listings below for precise shows

 

Most popular hastags

Hashtag Count
#nerdland 2749
#tcot 2442
#lnyhbt 2437
#uppers 2230
#freethe7 1805
#iran 1406
#iraq 1187
#obamacare 1185
#teaparty 861
#thecycle 725

Ratings for individual time slots

Ratings for Weekends 6am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 15 440 57% 43%
Fox News Fox and Friends Weekend 41 406 70% 30%

Ratings for Weekends 7am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day (to 7:30, Sun) 20 440 57% 43%
CNN Sanjay Gupta MD (7:30 – 8) 4 595 54% 46%
E E! News Weekend 50 1251 32% 68%
Fox News Fox and Friends Weekend 74 406 70% 30%
HLN Weekend Express 1 20 93% 7%

Ratings for Weekends 8am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 38 440 57% 43%
Fox News Fox and Friends Weekend 98 406 70% 30%
HLN Weekend Express 3 20 93% 7%
MSNBC Up w/Steve Kornacki 821 2883 51% 49%

Ratings for Weekends 9am

Network Show Tweets Hour Tweets Day Male Female
CNN State of the Union w/Candy Crowley 256 764 62% 38%
Fox News Fox and Friends Weekend 131 406 70% 30%
HLN Weekend Express 1 20 93% 7%
MSNBC Up w/Steve Kornacki 1213 2883 51% 49%

Ratings for Weekends 10am

Network Show Tweets Hour Tweets Day Male Female
CNN GPS w/Fareed Zakaria 74 324 65% 35%
Fox News America’s News HQ 36 142 71% 29%
HLN Weekend Express 0 20 93% 7%
MSNBC Melissa Harris-Perry Show 992 3954 41% 59%

Ratings for Weekends 11am

Network Show Tweets Hour Tweets Day Male Female
CNN Reliable Sources 85 257 72% 28%
Fox News #MediaBuzz 223 654 71% 29%
HLN Weekend Express 2 20 93% 7%
MSNBC Melissa Harris-Perry Show 1735 3954 41% 59%

Ratings for Weekends 12pm

Network Show Tweets Hour Tweets Day Male Female
Fox News America’s News HQ 14 142 71% 29%
HLN Weekend Express 1 20 93% 7%
MSNBC Weekends w/ Alex Witt 48 117 65% 35%

Ratings for Weekends 1pm

Network Show Tweets Hour Tweets Day Male Female
Fox News America’s News HQ 27 142 71% 29%
MSNBC Weekends w/Alex Witt 35 117 65% 35%

Ratings for Weekends 2pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 1 16 56% 44%
Fox News Fox News Sunday 76 895 67% 33%

Ratings for Weekends 3pm

Network Show Tweets Hour Tweets Day Male Female
Fox News America’s News HQ 4 142 71% 29%
MSNBC MSNBC Live w/Craig Melvin 22 76 46% 54%

Ratings for Weekends 4pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 0 16 56% 44%
Fox News America’s News HQ 0 142 71% 29%
MSNBC Disrupt w/ Karen Finney 356 917 49% 51%

Ratings for Weekends 5pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 0 16 56% 44%
Fox News #MediaBuzz 48 654 71% 29%

Ratings for Weekends 6pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 16 56% 44%
Fox News Fox News Sunday 54 895 67% 33%

Ratings for Weekends 7pm

Network Show Tweets Hour Tweets Day Male Female
Fox News Fox Report Weekend 3 5 67% 33%

Ratings for Weekends 8pm

Network Show Tweets Hour Tweets Day Male Female
Fox News Huckabee 21 118 61% 39%

Ratings for Weekends 10pm

Network Show Tweets Hour Tweets Day Male Female
Fox News Stossel 232 515 58% 42%

Ratings for Weekends 11pm

Network Show Tweets Hour Tweets Day Male Female
FXX Totally Biased (Recap) 4 24 64% 36%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.